TY  - BOOK
AU  - Thien,Pooi Sun
TI  - An exploratory study on college student's perception towards packaging elements and their purchase decision
U1  - D681 
PY  - 2009///
CY  - [Kuala Lumpur]
KW  - Universite De Toulouse Le  Mirail
KW  - Taylor's College, School of Hospitality and Tourism
KW  - Dissertations, Academic
KW  - Universite De Toulouse Le Mirail
KW  - Tourism Management (Hons) Hotel and Restaurant Management (PRO)
KW  - 2009
KW  - Dissertations, TCHT
N1  - Dissertation (Bachelor of Hospitality and Tourism Management) - Universite De Toulouse Le  Mirail, 2009; Includes bibliographical references
ER  -