TY  - BOOK
AU  - Johnson,Gerry
AU  - Whittington,Richard
AU  - Scholes,Kevan
AU  - Pyle,Steve
TI  - Exploring strategy: text & cases 
SN  - 0273737023 (pbk.)
U1  - 658.4012 
PY  - 2011///
CY  - Harlow
PB  - Financial Times Prentice Hall
KW  - Business planning
KW  - Strategic planning
N1  - Includes bibliographical references and index
ER  -