Grewal, Dhruv. <br/><br/>
Marketing / 
Dhruv Grewal, Michael Levy. 
 - 3rd ed. 
 - New York :  McGraw-Hill Irwin,  c2012. 
 - xliii, 673 p. :  col. ill. ;  29 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780078028830 (hbk.) 0078028833 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / GRE 2012