The other side of innovation : solving the execution challenge /
Vijay Govindarajan, Chris Trimble.
- Boston, MA : Harvard Business Review Press, c2010.
- xiv, 220 p. : ill. ; 25 cm.
Includes bibliographical references and index.
Introduction: Making innovation happen -- Build the team. Divide the labor ; Assemble the dedicated team ; Manage the partnership -- Run a disciplined experiment. Formalize the experiment ; Break down the hypothesis ; Seek the truth -- Conclusion: Moving on, moving up.