Quester, Pascale G. <br/><br/>
Consumer behaviour :  implications for marketing strategy / 
Pascale Quester, Simone Pettigrew, Del I. Hawkins. 
 - 6th ed. 
 - North Ryde, N.S.W. :  McGraw-Hill Australia,  c2011. 
 - xxvi, 654 p. :  col. ill. ;  26 cm. 
<br/><br/> Previously published: 2006. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780070287099 (pbk.) 0070287090 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior--Australia.<br/>Market surveys--Australia.<br/>Consumer behavior--Australia--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.83420994  / QUE 2011