TY - BOOK AU - Quester,Pascale G. AU - Hawkins,Del I. AU - Pettigrew,Simone TI - Consumer behaviour: implications for marketing strategy SN - 9780070287099 (pbk.) U1 - 658.83420994 PY - 2011/// CY - North Ryde, N.S.W. PB - McGraw-Hill Australia KW - Consumer behavior KW - Australia KW - Market surveys KW - Case studies N1 - Previously published: 2006; Includes bibliographical references and index ER -