TY  - BOOK
AU  - Doorley,John
AU  - Garcia,Helio Fred
TI  - Reputation management: the key to successful public relations and corporate communication 
SN  - 9780415801850 (pbk.)
U1  - 659.2 
PY  - 2011///
CY  - New York, N.Y.
PB  - Routledge
KW  - Corporate image
KW  - Corporation
KW  - Public relations
KW  - Communication in organizations
N1  - Includes bibliographical references (p. 409-419) and index
ER  -