Kozak, Metin, 1968-

Managing and marketing tourist destinations : strategies to gain a competitive edge / Metin Kozak and Seyhmus Baloglu. - New York : Routledge, c2011. - xx, 242 p. : ill. ; 24 cm. - Routledge advances in tourism ; 21 . - Routledge advances in tourism ; 21. .

Includes bibliographical references and index.

9780415991711 (hbk.) 0415991714 (hbk.) 9780203842300 (ebk.)


Tourism--Management.
Tourism--Marketing.

910.68 / KOZ 2011