The globalization of Chinese companies : strategies for conquering international markets / Arthur Yeung ...[et al.] - Singapore : John Wiley, c2011. - xi, 203 p. : ill. ; 24 cm.

Includes bibliographic references (p. 191-195) and index.

9780470828786 (hbk.)


Corporations, Chinese.
International business enterprises--China.
Business planning--China.

338.88951 / GLO 2011