Funk, Tom,  1965- <br/><br/>
Social media playbook for business :  reaching your online community with Twitter, Facebook, Linkedin, and more / 
Tom Funk. 
 - Santa Barbara, Calif. :  Praeger,  c2011. 
 - x, 263 p. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780313386268 (hbk.) 0313386269 (hbk.) 9780313386275 (ebk.) 0313386277 (ebk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social media--Economic aspects.<br/>Online social networks--Economic aspects.<br/>Customer relations--Technological innovations.
<br/><br/><label>Dewey Class. No.: </label>658.872  / FUN 2011