Moayed, MohamadSadegh.

Micro impacts and benefits of business tourism assessment of expenditure & experience case of Kuala Lumpur Convention Center / [electronic resource] : MohamadSadegh Moayed. - 2011. - 1 CD-ROM ; 4 3/4 in.

This dissertation is submitted in partial fulfilment of the requirements of the Université de Toulouse II -Le Mirail for the award of Professional Master in International Hospitality and Tourism Management. Main supervisor: Dr. Hussain Kashif.

Thesis (Professional Master in International Hospitality and Tourism Management)--Taylor's Graduate School of Hospitality and Tourism, Taylor's University, 2011.

This paper focuses on micro impacts and benefits of business tourism, which assesses expenditure and experience. This is in a form of a case study conducted in Kuala Lumpur Convention Center, Malaysia. The objective of the study is to highlight the micro areas of tourists' spending and their experience.


Taylor's University (Subang Jaya, Selangor, Malaysia)--Dissertations


Tourism--Malaysia--Kuala Lumpur.
Tourism--Marketing--Malaysia.


Kuala Lumpur (Malaysia)--Description and travel.

338.4791595 / MOA 2011