Semple, Euan. <br/><br/>
Organizations don't tweet, people do :  a managers guide to the social Web / 
Euan Semple. 
 - Chichester, West Sussex :  John Wiley,  c2012. 
 - xi, 282 p. ;  23 cm. 
<br/><br/>Includes bibliographical references (p. [271]-272) and index. 
<br/><br/><label>ISBN: </label>9781119950554 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social media--Economic aspects.<br/>Web sites--Marketing.
<br/><br/><label>Dewey Class. No.: </label>302.3068  / SEM 2012