TY  - BOOK
AU  - Semple,Euan
TI  - Organizations don't tweet, people do: a managers guide to the social Web 
SN  - 9781119950554 (hbk.)
U1  - 302.3068 
PY  - 2012///
CY  - Chichester, West Sussex
PB  - John Wiley
KW  - Internet marketing
KW  - Social media
KW  - Economic aspects
KW  - Web sites
KW  - Marketing
N1  - Includes bibliographical references (p. [271]-272) and index
ER  -