Yanez, Melba.
Types of Advertising [electronic resource] /
Most advertising doesn't work!
Melba Yanez.
- Delhi : White Word Publications, 2012.
- 1 online resource (87 p.) : col. ill.
9788132342465 (ebk.) 8132342461 (ebk.)
Advertising.
Consumers--Attitudes.
Internet marketing.
Electronic books.
659.101