Levens, Michael. Marketing : defined, explained, applied / Michael Levens. - Second edition. Perason new international edition. - ii, 348 pages : illustrations (chiefly color) ; 28 cm Includes bibliographical references and index. ISBN: 9781292042220 (paperback) 1292042222 (paperback) Subjects--Topical Terms: Marketing. Dewey Class. No.: 658.8 / LEV 2014