Fundamentals of global strategy : a business model approach /
Cornelis A. de Kluyver.
- New York : Business Expert Press, 2010.
- xiv, 256 p. : ill. ; 23 cm.
- Business Expert Press strategic management collection .
- Strategic management collection. .
Includes bibliographical references and index.
9781606490723 (pbk.) 1606490729 (pbk.)
International business enterprises. Strategic planning. Globalization.