TY  - BOOK
AU  - Kaden,Robert J.
AU  - Linda,Gerald
AU  - Prince,Melvin
TI  - Leading edge marketing research: 21st-century tools and practices 
SN  - 9781412991315 (pbk.)
U1  - 658.83 
PY  - 2012///
CY  - Los Angeles
PB  - SAGE
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -