TY  - BOOK
AU  - Brace,Ian
TI  - Questionnaire design: how to plan, structure and write survey material for effective market research 
T2  - Market research in practice series
SN  - 9780749454999 (ebk.)
U1  - 658.83 22
PY  - 2008///
CY  - London, Philadelphia
PB  - Kogan Page
KW  - Market surveys
KW  - Methodology
KW  - Questionnaires
KW  - Electronic books
N1  - Includes bibliographical references (p. [286]-293) and index
UR  - https://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=237713
ER  -