Newsom, Doug. This is PR : the realities of public relations / Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg. - Eleventh edition. - xiv, 369 pages : illustrations ; 26 cm - Wadsworth series in mass communication and journalism . Includes bibliographical references and index. ISBN: 9781111836832 (paperback) 1111836833 (paperback) Subjects--Topical Terms: Public relations. Dewey Class. No.: 659.2 / NEW 2013