Albarran, Alan B. <br/><br/>
Management of electronic and digital media / 
Alan B. Albarran. 
 - 5th ed. 
 - Belmont, CA :  Wadsworth, Cengage Learning,  c2013. 
 - xxii, 307 p. :  ill. ;  23 cm. 
<br/><br/> Updated edition, previous edition's title: "Management of electronic media"--Preface. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781111344375 (pbk.) 111134437X (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Management.<br/>Digital media--Management
<br/><br/><label>Dewey Class. No.: </label>302.23068  / ALB 2013