TY  - BOOK
AU  - Albarran,Alan B.
TI  - Management of electronic and digital media
SN  - 9781111344375 (pbk.)
U1  - 302.23068 
PY  - 2013///
CY  - Belmont, CA
PB  - Wadsworth, Cengage Learning
KW  - Mass media
KW  - Management
KW  - Digital media
N1  - Updated edition, previous edition's title: "Management of electronic media"--Preface; Includes bibliographical references and index
ER  -