The advertising handbook / 
[edited by] Helen Powell [and others]. 
 - Third edition. 
 - 1 online resource (xi, 247 pages) :  illustrations. 
 - Media practice .
 - Media practice. .
<br/><br/> Revised edition of: The advertising handbook / Sean Brierley. 2nd ed. 2002. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781134718924 (electronic bk.) 1134718926 (electronic bk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Handbooks, manuals, etc.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>Dewey Class. No.: </label>659.1