@book{159071,
	author = {Halloran, Tim, and Morgan, Adrian.},
	title = {Romancing the brand :},
	publisher = {Jossey-Bass,},
	year = {2014.},
	address = {San Francisco, California :},
	note = {Includes index.},
	url = {https://ezproxy.taylors.edu.my/login?url=http://site.ebrary.com/lib/taylorscollege/Doc?id=10827163}
}