Curtin, Patricia A. 1955-

International public relations negotiating culture, identity, and power / [electronic resource] : Patricia A. Curtin, T. Kenn Gaither. - Thousand Oaks : SAGE Publications, c2007. - 1 online resource (xiii, 304 p. :) ill., map.

Includes bibliographical references (p. 265-281) and index.

9781452213286 (electronic bk.) 1452213283 (electronic bk.) 1412914140 (cloth) 1412914159 (pbk.) 9781412914147 (cloth) 9781412914154 (pbk.)


Culture and globalization.
Intercultural communication.
Public relations--Cross-cultural studies.
Public relations.


Electronic books.

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