TY  - BOOK
AU  - Hair,Joseph F.
AU  - Bush,Robert P.
AU  - Ortinau,David J.
TI  - Marketing research: a practical approach for the new Millennium 
T2  - McGraw-Hill marketing & advertising series
SN  - 0071164766 (International edition)
U1  - 658.83 
PY  - 0000///[200]
CY  - Boston, Massachusetts, Singapore
PB  - Irwin/McGraw-Hill, McGraw Hill Book Co.
KW  - Marketing research
N1  - 1 CD-ROM : PowerPoint presentation : Marketing research : a practical approach for the new millenium, by Joseph Hair, Robert Bush, David Ortinau. Prepared by Kellye K.Brooks. ISBN 0072895004; 1 videocassette :  Marketing research : a practical approach for the new millenium,  by Joseph Hair, Robert Bush, David Ortinau. ISBN : 0072894989; 5 computer disk (3 1/2 in.) : Computest : Marketing research : a practical approach for the new millenium,  by Joseph Hair, Robert Bush, David Ortinau. ISBN 0072895012; Accompanied by Backyard Burger Data Set (3.50 in.) : Marketing research : a practical approach for the new millenium, 1/e by Joseph Hair, Robert Bush, David Ortinau. ISBN 0072356502; Accompanied by electronic optical disc (4 3/4in.) : Marketing research  : SPSS Student version 9.0 for windows. by Hair, Bush, Ortinau. ISBN 007236324X; Instructor's resource manual to accompany :  Marketing research : a practical approach for the new millenium, 1/e by Joseph Hair, Robert Bush, David Ortinau. ISBN 0072894962; Test bank to accompany :  Marketing research : a practical approach for the new millenium, 1/e by Joseph Hair, Robert Bush, David Ortinau. ISBN 0072894970; Includes index
ER  -