Schiffman, Leon G., <br/><br/>
Consumer behaviour :  a European outlook / 
Leon G. Schiffman, Leslie Lazar Kanuk and Havard Hansen. 
 - Second edition. 
 - xix, 460 pages :  illustrations (chiefly colour) ;  27 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273736950 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior--Europe.<br/>Motivation research (Marketing)--Europe.<br/>Consumer behavior.<br/>Motivation research (Marketing)
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH 2012