Basic identity. - Singapore : Page One., c2010. - 353 p. : col ill. ; 20 cm. First published: Barcelona : Index Books, 2010. ISBN: 9812459839 (pbk.) 9789812459831 (pbk.) Subjects--Topical Terms: Corporate image--Design.Graphic arts.Commercial art. Dewey Class. No.: 741.6 / BAS 2010