TY  - BOOK
AU  - Mayer,Martin Prager
TI  - Madison Avenue U.S.A.: the extraordinary business of advertising and the people who run it 
SN  - 0844232475
U1  - 659.10973 
PY  - 1992///
CY  - IL
PB  - NTC Business Books
KW  - Advertising
KW  - United States
ER  -