Pelton, Lou E. <br/><br/>
Marketing channels :  a relationship management approach / 
Lou E. Pelton, David Strutton, James R. Lumpkin 
 - Chicago, Ill. :  Irwin,  1997. 
 - xxii, 728 p. ;  24cm. 
 - The Irwin series in marketing .
<br/><br/>Accompanied by : Instructor's manual to accompany Marketing Channels : a relationship management approach / Lou E. Pelton, David Strutton, James R. Lumpkin. (ca. 568 p. ; 28 cm.), c1998. ISBN 0256271518 Accompanied by : Set of 2 computer disk (3 1/2 in.) : PowerPoint presentation to accompany Marketing Channels : a relationship management approach / Lou E. Pelton, David Strutton, James R. Lumpkin. c1997. ISBN 0256271518 
<br/><br/><label>ISBN: </label>025617802X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels.<br/>Relationship marketing.
<br/><br/><label>Dewey Class. No.: </label>658.84  / PEL