TY  - BOOK
AU  - Burns,Alvin C.
AU  - Bush,Ronald F.
TI  - Marketing research
SN  - 0138966060
U1  - 658.83 
PY  - 1998///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Marketing research
N1  - 1 computer laser optical disc in back pocket ; 4 3/4 in. : SPSS 7.5 for Windows : student version, 1996.  ISBN 0139013318
ER  -