Lucas, Robert W. Please every customer : delivering stellar customer service across cultures / Robert W. Lucas. - New York, N.Y. : McGraw-Hill, c2011. - xi, 286 p. : ill. ; 23 cm. Includes bibliographical references and index. ISBN: 9780071748360 (pbk.) Subjects--Topical Terms: Customer services.Customer relations.Consumer behavior--Cross-cultural studies.Cultural relations.Intercultural communication. Dewey Class. No.: 658.812 / LUC 2011