Stoklossa, Uwe.

Advertising : new techniques for visual seduction / New techniques for visual seduction Uwe Stoklossa ; edited by Thomas Rempen. - London : Thames & Hudson, 2010. - 270 p. : ill. (chiefly col.) ; 29 cm.

Includes index. Originally published: New York, Thames & Hudson, 2007


Translated from the German.

9780500289099 (pbk.)


Commercial art.
Visual communication.
Advertising--Psychological aspects.

741.67 / STO 2010