Event management in leisure and tourism /
David C. Watt.
- Harlow, Essex, England ; New York : Addison Wesley Longman, 1998.
- xii, 200 p. : ill. ; 25 cm.
0582357063
Leisure industry--Management--Problems, exercises, etc. Leisure industry--Management. Special events--Marketing--Management--Problems, exercises, etc. Special events--Marketing--Management. Tourism--Management. Tourist trade--Management--Problems, exercises, etc. Leisure industry--Management. Special events industry--Management. Special events industry--Marketing. Tourist trade--Management.