Hameide, Kaled K., Fashion branding unraveled / by Kaled K. Hameide. - xiii, 290 pages : colour illustrations ; 24 cm Includes index. ISBN: 9781563678745 Subjects--Topical Terms: Fashion merchandisingAdvertising--FashionBranding (Marketing) Dewey Class. No.: 687.0688 / HAM 2011