Heeley, John,  1951- <br/><br/>
Urban destination marketing in contemporary Europe :  uniting theory and practice / 
John Heeley. 
 - 1 online resource (182 pages) :  illustrations. 
 - Aspects of Tourism ;  66 .
 - Aspects of tourism ;  66. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781845414948 (e-book) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism--Marketing.--Europe<br/>City promotion--Europe.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>Dewey Class. No.: </label>338.4/7914