TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler,Philip
AU  - Opresnik,Marc O.
TI  - Marketing: an introduction 
SN  - 9781292294865
U1  - 658.8 
PY  - 2020///]
CY  - Harlow, England
PB  - Pearson
KW  - Marketing
KW  - Management
KW  - Selling
N1  - Previous edition: 2016; Includes bibliographical references and index
ER  -