TY  - BOOK
AU  - Johnston,Jane
AU  - Rowney,Katie
TI  - Media strategies: managing content, platforms and relationships 
SN  - 9781760295196
U1  - 659.2 
PY  - 2020///
CY  - London, New York
PB  - Routledge, Taylor & Francis Group
KW  - Public relations
KW  - Mass media
KW  - Communication
KW  - Mass media and business
N1  - Includes bibliographical references and index
ER  -