TY  - BOOK
AU  - Semerádová,Tereza
AU  - Weinlich,Petr
ED  - IGI Global,
TI  - Impacts of online advertising on business performance
U1  - 659.14/4 23
PY  - 2020///]
CY  - Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
PB  - IGI Global
KW  - Internet advertising
KW  - Electronic commerce
KW  - Success in business
KW  - Electronic books
N1  - Includes bibliographical references and index; Restricted to subscribers or individual electronic text purchasers; Also available in print
UR  - https://ezproxy.taylors.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1618-8
ER  -