Gregory, Anne, 1953- Planning and managing public relations campaigns : a strategic approach / Anne Gregory. - Fifth edition. - ix, 334 pages : illustrations ; 24 cm. - PR in practice series . Includes bibliographical references and index. ISBN: 9781789663204 Subjects--Topical Terms: Public relationsPublic relations--Management. Dewey Class. No.: 659.2 / GRE 2021