TY  - BOOK
AU  - Cornwell,T.Bettina
TI  - Sponsorship in marketing: effective partnerships in sports, arts and events 
U1  - 659.285 23
PY  - 2020///]
CY  - New York, New York State, London, England
PB  - Routledge
KW  - Corporate sponsorship
KW  - Special events
KW  - Marketing
KW  - Sports sponsorship
KW  - Electronic books
N1  - Includes index
UR  - https://ezproxy.taylors.edu.my/login?url=https://ebookcentral.proquest.com/lib/taylors/detail.action?docID=6130916
ER  -