TY  - BOOK
AU  - Bly,Robert W.
TI  - The copywriter's handbook: a step-by-step guide to writing copy that sells 
SN  - 9781250238016
U1  - 808.066659 
PY  - 2020///
CY  - New York, NY
PB  - St. Martin's Griffin
KW  - Advertising copy
KW  - Business writing
N1  - Includes bibliographical references and index
ER  -