Cao, Tiger, Kotler marketing strategy in the digital age / Milton Kotler, Tiger Cao, Sam Wang, Collen Qiao, KMG China ; translated by Yuheng Zhang. - 1 online resource. "Originally published in Chinese by China Machine Press, copyright © China Machine Press, 2017"--Title page verso. Includes index. ISBN: 9789811216985 9811216983 Subjects--Topical Terms: Internet marketing.Marketing--Technological innovations. Index Terms--Genre/Form: Electronic books. Dewey Class. No.: 658.8/72