Cao, Tiger,

Kotler marketing strategy in the digital age / Milton Kotler, Tiger Cao, Sam Wang, Collen Qiao, KMG China ; translated by Yuheng Zhang. - 1 online resource.

"Originally published in Chinese by China Machine Press, copyright © China Machine Press, 2017"--Title page verso. Includes index.

9789811216985 9811216983


Internet marketing.
Marketing--Technological innovations.


Electronic books.

658.8/72