The public relations handbook / edited by Alison Theaker. - Sixth Edition. - 1 online resource (xv, 423 pages). - Media practice . - Media practice. .

Some previous editions were authored by Alison Theaker. Revised edition of The public relations handbook, 2016.

Includes bibliographical references and index.

9781000208832 (e-book)


Corporations--Public relations.


Electronic books.

659.2