Cross-cultural consumption :  global markets, local realities / 
 Global markets, local realities 
edited by David Howes. 
 - x, 214 pages :  illustrations ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780415138895 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumption (Economics)--Social aspects<br/>Culture diffusion--Economic aspects.<br/>Diffusion of innovations--Social aspects.
<br/><br/><label>Dewey Class. No.: </label>339.47  / CRO 1996