Parsons, Elizabeth, <br/><br/>
Contemporary issues in marketing and consumer behaviour / 
Elizabeth Parons, Paule Maclaran, Andreas Chatzidakis, Rachel Ashman. 
 - Third edition. 
 - 1 online resource 
<br/><br/><label>ISBN: </label>9781003201151 1003201156 9781000898262 1000898261 9781000898224 1000898229 
<br/><br/><label>Standard No.: </label>10.4324/9781003201151  doi 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Consumer behavior.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>Dewey Class. No.: </label>658.8/342