30 second seduction : how advertisers lure women through flattery, flirtation, and manipulation /
Thirty second seduction
by Andrea Gardner.
- Emeryville, CA : Seal Press, 2008.
- 283 p. ; 21 cm.
"An Imprint of Avalon Publishing Group."
Ch 1. The scholar - Ch 2. The best friend - Ch 3. The fan - Ch 4.The player - Ch 5. The show-off - Ch 6. The dream boat - Ch 7. The romantic - Ch 8. The sneak - Ch 9. The fence mender.
9781580052122 (pbk.) 1580052126 (pbk.)
Women consumers--United States. Women in advertising--United States. Marketing--United States.