Bland, Michael. <br/><br/>
Effective media relations :  how to get results / 
Michael Bland, Alison Theaker & David Wragg. 
 - London :  Kogan Page,  1996. 
 - 158 p. ;  22 cm. 
 - PR in practice series. .
<br/><br/><label>ISBN: </label>0749418567 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media and business.<br/>Public relations.
<br/><br/><label>Dewey Class. No.: </label>659.2  / BLA