Tulloch, John. <br/><br/>
Watching television audiences :  cultural theories and methods / 
JohnTulloch. 
 - London :  New York :  Arnold ;  Co-published in the United States of America by Oxford University Press,  2000. 
 - 264 p. ;  24 cm. 
<br/><br/>Introduction. - 2. Beyond celebration: from local ecstasy to global risk. - 3. Some histories of the television cop series. 4. Talking about television soap opera. - 5. From pleasure to risk: revisiting 'television violence'. - 6. Two approaches to 'documentary'. - 7. Cartoons: modality and methodology. - 8. Watching TV videos: Annie, Rocky and an audience of 'one, two, or three'. - 9. Back to class and race : situation comedy. - 10. Foundations in encoding / decoding : current affairs and news. - 11. Conclusion : cult, talk and their audiences. -  References. - Index. 
<br/><br/><label>ISBN: </label>0340741414 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television viewers--Research.<br/>Television viewers.
<br/><br/><label>Dewey Class. No.: </label>302.2345  / TUL