TY  - BOOK
AU  - Johnston,Mark W.
AU  - Churchill,Gilbert A.
AU  - Ford,Neil M.
AU  - Marshall,Greg W.
AU  - Walker,Orville C.
TI  - Churchill/Ford/Walker's sales force management
T2  - McGraw-Hill/Irwin series in marketing
SN  - 007121321X
U1  - 658.8101 
PY  - 2003///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Sales management
N1  - Includes index; Previously published: 6th ed. under title: Sales force management / Gilbert A. Churchill; 1 electronic optical disc (CD-ROM) : Microsoft excel spreadsheets CD-ROM for use with Churchill/Ford/Walker's sales force management by  Mark W. Johnston, Greg W. Marshall.ISBN : 0072466537
ER  -