TY  - BOOK
AU  - Jobber,David
AU  - Fahy,John
TI  - Foundations of marketing
SN  - 0077098668 (paperback)
U1  - 658.8 
PY  - 2003///]
CY  - Maidenhead
PB  - McGraw-Hill
KW  - Marketing
N1  - Includes Index
ER  -